If I had a dollar for every time someone told me Facebook isn’t relevant anymore…
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Three days before its 20th anniversary which takes place on the 4th of February, Meta released its annual report, and the stock rose by more than 20%, adding more market value than any other US company ever.
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Facebook is still, by far, the largest social media platform in the world, with 3.065 billion Monthly Active Users. 69% (!) of them, which is 2.11 Billion are Daily Active Users.
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In the family of apps – Facebook, Instagram, Messenger and WhatsApp – the company has 3.98 billion Monthly Active users. 80% (!!) of them or 3.19 billion, are Daily Active Users.
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But that’s not the only/main reason why the stock surged.
Meta issued the first-ever dividends to stakeholders, tripled its profit, and saw revenue rise by 25% in Q4 2023 compared to the same period the previous year.
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So you know… As I’ve repeatedly shared here – maybe you should think twice before declaring Facebook and Meta as dead or outdated.
No matter what your personal opinion is, it’s alive and thriving, and as a person who’s selling something to someone, you should do something about it.