“I’m a visual person” I told my accountant…
Every time I sit with them my brain goes bananas. I don’t understand half of what’s being said, it’s too complicated, and to be honest I’m bored five minutes in.
But truthfully, most people are like that. The brain processes images 60,000 times faster than text. Our attention span is shorter than ever, and visuals grab it instantly. That’s just how we’re wired.
So if you want your message to land, make it easy to absorb. Read the room. Adapt how you communicate.
Your ideas aren’t less smart when they’re clearer – just more effective.