2 recommendations for your display banners

Written by Chen Hindi

On April 12, 2024

Display advertising is a fundamental channel of digital marketing. 

One of its most common forms is display banners. 

The thing is, these banners appear in such noisy environments that it’s crucial to figure out how to get users’ attention in these busy websites and/or apps. 

Two recommendations that I usually make for display campaigns:

First, run display campaigns for remarketing, only for people who have visited your website. 

Two, use GIFs instead of static visuals. The movement attracts users’ attention.


Whether you run Google display campaigns or other display campaigns to promote your products and services, these two recommendations can help you make your ad dollar more effective. The screenshots seen in the video are from @CNN @Vox and Wikipedia. #googleads #googledisplay #googledisplaynetwork #gdn #onlinemarketing #digitalmarketing #chenhindi @Google

♬ Knowledge – Vin Music

Thank you for being here!

I don’t say it as a cliche -
I genuinely enjoy sharing knowledge.

I’ve built a business from the ground up, managed dozens of employees over the years, worked with hundreds of brands and trained people from 500+ companies. As a result, I have gained valuable insights that I’m happy to pass on to others - twice a week, on Tuesday and Friday.

If you want to get access to that - leave your email below.


I don’t spam, I don’t share or sell your info and this registration is free.

You have Successfully Subscribed!