A giant shopping mall

Written by Chen Hindi

On May 20, 2024

A common misconception among businesses is that simply building a website will attract users organically, as if it’s an instant digital marketing tool that generates traffic and engagement on its own.

Unless you’re a super brand, this is rarely the case.

While your website is undoubtedly one of the most crucial tools for promoting your business online, you need to actively drive traffic to it through digital marketing channels such as search engines, social media, and influencers.

Think of the internet as a giant shopping mall and your website as one of the shops. People won’t just come in; you need to bring them in.

@chen_hindi

A common misconception businesses have is that if they build a website, users will come on their own, as if it’s an instant digital marketing platform that can generate traffic and engagement by itself. Unless you’re a super brand, that’s not true in most cases. Your website is definitely one of the most important tools you have online to promote your business, but to get your audience to visit it, you need to drive them there via digital marketing channels such as search engines, social media, and influencers. #websitetraffic #digitalmarketing #chenhindi #learnontiktok

♬ Fighter (Instrumental) – ROKKA

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