Testing 1 2 3

Written by Chen Hindi

On June 28, 2021

One of the best things about online marketing is the ability to *easily* test.

Whether it’s specific concepts, designs, wording or choice of photos; basically any part of what makes your content can be compared using several versions to see what your audience reacts to better (yes, that includes conversions on your website).

I’m not saying you need to test every single post you publish on Facebook or LinkedIn but for important or high budgeted campaigns, product launches, significant sales periods or ongoing campaigns (Google Search is a great example) – it’s SO worth the effort.

Thank you for being here!

I don’t say it as a cliche -
I genuinely enjoy sharing knowledge.

I’ve built a business from the ground up, managed dozens of employees over the years, worked with hundreds of brands and trained people from 500+ companies. As a result, I have gained valuable insights that I’m happy to pass on to others - twice a week, on Tuesday and Friday.

If you want to get access to that - leave your email below.


I don’t spam, I don’t share or sell your info and this registration is free.

You have Successfully Subscribed!